Authority Through Authorship: The Executive Authority Podcast
Welcome to Authority Through Authorship: The Executive Authority Podcast — the show for business professionals who are ready to step into recognised authority, elevate their positioning, and build scalable growth through the power of a strategically written book.
Hosted by Kevin Long, founder of Babysteps Publishing and a leading authority in business publishing, this podcast is designed for consultants, coaches, executives, and entrepreneurs who are no longer satisfied with being seen as service providers — and are ready to become industry authorities.
Each episode breaks down how to:
- Turn your expertise into a high-impact business book
- Position yourself as a trusted authority in your market
- Attract higher-value clients and opportunities
- Build a framework-led business, not just a service
- Leverage your book as a long-term authority and revenue asset
In a world flooded with content and driven by AI, credibility is becoming the ultimate differentiator.
Your book is no longer optional. It is your authority anchor.
This podcast shows you how to build it — and more importantly, how to use it to grow your business, your reputation, and your influence.
If you’re ready to move from expert to recognised authority, you’re in the right place.
Also, check out our blog: https://www.babystepspublishing.com/blog
Authority Through Authorship: The Executive Authority Podcast
Latest Episodes
Your Best Work Cannot Speak for Itself
Good client work can go unnoticed by future clients. Learn how to make your judgement clear and turn expertise into something people recognise and remember.For the full argument in written form, read the accompanying blog post, Not Ever...
Not Everything You Know Belongs in Your Authority Position
Experienced professionals rarely lack expertise. Most have the opposite problem: they know too much to explain simply. In this episode, Kevin explores why accumulated experience does not automatically translate into a clear authority position, ...
Your Expertise Is Not Your Authority Asset
Kevin explores a distinction that shaped his thinking while building Authority OS: expertise and authority assets are not the same thing. Expertise is what you know. It depends on you being in the room to explain it. An authority asset takes th...
What Building Authority OS Taught Me About Authority
What does it actually take to turn years of experience into recognised authority?This week, I share some of the discoveries that came from building Authority OS and why they reinforced something I’ve believed for a long time: most exper...
When the Job Title Disappears, What Authority Is Left?
Your job title can give you status, credibility and influence.But what happens when the title disappears?For many experienced professionals, a surprising amount of their authority is attached to the organisation they work for. The...
