Authority Through Authorship: The Executive Authority Podcast
Welcome to Authority Through Authorship: The Executive Authority Podcast — the show for business professionals who are ready to step into recognised authority, elevate their positioning, and build scalable growth through the power of a strategically written book.
Hosted by Kevin Long, founder of Babysteps Publishing and a leading authority in business publishing, this podcast is designed for consultants, coaches, executives, and entrepreneurs who are no longer satisfied with being seen as service providers — and are ready to become industry authorities.
Each episode breaks down how to:
- Turn your expertise into a high-impact business book
- Position yourself as a trusted authority in your market
- Attract higher-value clients and opportunities
- Build a framework-led business, not just a service
- Leverage your book as a long-term authority and revenue asset
In a world flooded with content and driven by AI, credibility is becoming the ultimate differentiator.
Your book is no longer optional. It is your authority anchor.
This podcast shows you how to build it — and more importantly, how to use it to grow your business, your reputation, and your influence.
If you’re ready to move from expert to recognised authority, you’re in the right place.
Also, check out our blog: https://www.babystepspublishing.com/blog
Authority Through Authorship: The Executive Authority Podcast
Latest Episodes
The Museum Test: Will Your Expertise Survive You?
Walk through any museum, and you'll notice something. The people who created the exhibits are long gone, yet they're still teaching us. They left evidence of how they thought.In this episode, Kevin applies the same test to professional ...
Why We All Ask the Wrong Question
Discover why experience alone doesn't create recognition and how clarity, structured thinking and authority positioning help professionals become recognised experts.Grab or listen to episode 151 of our podcast now by clicking the link be...
The Hidden Cost of Keeping Your Expertise in Your Head
Most professionals believe they need more knowledge before they can write a book or build authority.They don't.The expertise already exists.It lives inside the conversations you have every day, the problems you solve, and t...
Your Greatest Professional Asset Is Hidden in Plain Sight
Most professionals have decades of experience but remain largely unrecognised. Discover why authority comes from transforming experience into intellectual capital, not simply accumulating knowledge.Find out more about the structured met...
The Authority Recognition System™: Why Expertise Alone Is Not Enough
Learn how the Authority Recognition System™ helps experienced professionals transform expertise into recognised authority through structure, positioning and clarity.Find out more about the structured methodology for transforming experti...
