Boost Personal Brand and Transition to Entrepreneurship | Corporate Crossover Podcast

Book on a Shelf or Tool for Success? How to Activate the Business Power of Your Book

Kevin Long Season 2 Episode 41

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In this episode of Corporate Crossover – Bound for Success, Kevin Long speaks directly to business professionals who’ve already written and published their book, but haven’t yet turned it into a true business tool.

If your book is sitting on a shelf, collecting dust, or being mentioned only occasionally, it’s time to change that. Your book is a lead magnet, a credibility engine, and a gateway to higher-value opportunities—but only if you use it that way.

Discover:

  • Why most books hit a “post-launch plateau”
  • 5 practical ways to activate your book and grow your business
  • What’s it costing you to ignore your most valuable authority asset
  • How to reposition your book as a client attraction machine

If you’ve published but haven’t leveraged, this is your wake-up call.

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