Authority Through Authorship: The Executive Authority Podcast
Welcome to Authority Through Authorship: The Executive Authority Podcast — the show for business professionals who are ready to step into recognised authority, elevate their positioning, and build scalable growth through the power of a strategically written book.
Hosted by Kevin Long, founder of Babysteps Publishing and a leading authority in business publishing, this podcast is designed for consultants, coaches, executives, and entrepreneurs who are no longer satisfied with being seen as service providers — and are ready to become industry authorities.
Each episode breaks down how to:
- Turn your expertise into a high-impact business book
- Position yourself as a trusted authority in your market
- Attract higher-value clients and opportunities
- Build a framework-led business, not just a service
- Leverage your book as a long-term authority and revenue asset
In a world flooded with content and driven by AI, credibility is becoming the ultimate differentiator.
Your book is no longer optional. It is your authority anchor.
This podcast shows you how to build it — and more importantly, how to use it to grow your business, your reputation, and your influence.
If you’re ready to move from expert to recognised authority, you’re in the right place.
Also, check out our blog: https://www.babystepspublishing.com/blog
Authority Through Authorship: The Executive Authority Podcast
Where to Start: Extracting the Authority You Already Have
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Most professionals do not lack expertise. They lack structure. In this episode, Kevin walks through the Authority Extraction Method, a practical approach to identifying the content you already have and turning it into a structured, authority-building book. Covering the 10 to 12 question method, the difference between activity and authority, and why simplicity is a commercial advantage, this episode gives you a clear starting point for turning what you know into something the market can recognise and trust. Book an Authority Clarity Call at babystepspublishing.com.
If you'd like to learn more about what we do, then please check out our new Skool community, Authority Through Authorship:
https://www.skool.com/authority-through-authorship-6592/about?ref=fffef182b3694aab89b42c911db3e74d
Also, check out my latest book Knowledge Deserves to be Recognised: https://www.babystepspublishing.com/authoritybook
If you would like to find out where your Authority Gap is, take this short quiz to find out: https://authoritygapquiz.babystepspublishing.com/
Please also check out our blog:
https://www.babystepspublishing.com/blog
