Authority Through Authorship: The Executive Authority Podcast
Welcome to Authority Through Authorship: The Executive Authority Podcast — the show for business professionals who are ready to step into recognised authority, elevate their positioning, and build scalable growth through the power of a strategically written book.
Hosted by Kevin Long, founder of Babysteps Publishing and a leading authority in business publishing, this podcast is designed for consultants, coaches, executives, and entrepreneurs who are no longer satisfied with being seen as service providers — and are ready to become industry authorities.
Each episode breaks down how to:
- Turn your expertise into a high-impact business book
- Position yourself as a trusted authority in your market
- Attract higher-value clients and opportunities
- Build a framework-led business, not just a service
- Leverage your book as a long-term authority and revenue asset
In a world flooded with content and driven by AI, credibility is becoming the ultimate differentiator.
Your book is no longer optional. It is your authority anchor.
This podcast shows you how to build it — and more importantly, how to use it to grow your business, your reputation, and your influence.
If you’re ready to move from expert to recognised authority, you’re in the right place.
Also, check out our blog: https://www.babystepspublishing.com/blog
Authority Through Authorship: The Executive Authority Podcast
Why Most Professionals Fail to Recognise Their Own Expertise
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Most professionals already have the expertise to build recognised authority. The problem is not knowledge. It is structure.
In this episode of Authority Through Authorship, Kevin Long explains how client conversations, repeated questions, and everyday expertise can be transformed into a clear authority framework.
Discover the simple “10 to 12 Question Method”, why clarity builds authority faster than complexity, and how structured expertise becomes a powerful positioning asset.
Because authority is not created from scratch. It is extracted from what you already know.
Grab or listen to episode 144 of our podcast now by clicking the link below.
Click to listen: https://corporatecrossover.buzzsprout.com/
If you'd like to learn more about what we do, then please check out our new Skool community, Authority Through Authorship:
https://www.skool.com/authority-through-authorship-6592/about?ref=fffef182b3694aab89b42c911db3e74d
Also, check out my latest book, Knowledge Deserves to be Recognised: https://www.babystepspublishing.com/authoritybook
If you would like to find out where your Authority Gap is, take this short quiz to find out: https://authoritygapquiz.babystepspublishing.com/
Please also check out our blog:
https://www.babystepspublishing.com/blog
